Our mission

We are a team of committed, positive and successful people who are always striving to be balanced, integral and honest. We will work within our culture to make sure that everyone who touches, or is touched by the our team, will benefit greatly and in some way move closer to becoming the person they want to be or achieve the goals they want to achieve.

Our workshops

Are you curious to see what business coaching could do for you and your business? Whether you’re ready to hit the ground running now, or you’d like the opportunity to talk to one of our award-winning business strategists first, attending one of our complimentary workshops is the best way to get started!

Upcoming Workshops

Our services

There are many factors that put us in a class by ourself, but one of the top reasons is its breadth of
services. We offer a wide variety of strategic business services and recommend you explore all the options listed below to see which opportunity best suits you and your current business needs.


Businesses worked with last year


Million Dollars Local Revenue Generated


New Jobs added locally last year


Global Firm of the Year Award Winner

Our clients

Check out a few of our fantastic clients!

  • On Tuesday, January 8, I was able to spend a couple of hours with members of the New Berlin Chamber of Commerce and Coach Mike Thompson, who presented a seminar, "Leadership's Impact on Growing a Great Business". As a partner of a small business, I was able to take away invaluable information that will, in turn, help me be a better leader within my organization, help me grow my business and in turn help the community of New Berlin grow. I appreciate the opportunity and I look forward to participating in future events.

    Advantage Remodeling – Greg Wade
  • Accountability is one of the main reasons I hired Jim Palzewicz as my business coach. I’ve asked Jim to hold me accountable, and he’s been very good at that. I’ve noticed him ratchet that up, as we work for better results in the business… in order for that to happen, I need to be held more accountable, and I need to be holding my employees more accountable as well. As a result of all this, I start seeing things in a different light. I’m also holding Jim accountable to help me get the results I want out of my business.

    Exhibit Systems – Richard Magliocco
  • "My company attained a certain level and was having a difficult time trying to break through the ceiling and get to the next level. EOS® helped me develop a leadership team that shares in the responsibilities and has allowed the company to get to the next level. By implementing EOS® I was able to get my leadership team involved in the decision-making process in the daily, weekly, quarterly and annual planning meetings.  They are accepting more tasks and are holding each other accountable.  This makes them all feel like they are more a part of the growing business and are more driven to continue to grow and improve the business.  This has also provided individual growth with their professional careers."

    Randy Roeder, MRI (Material Recovery, Inc.)
  • I want to thank Cortney for being my coach. In the past three months she has provided me with some of the business basics that I should have been utilizing.  Time management, cash flow, financials, pricing, social media, projections, and many others, I will continue to improve on all the mentioned. I will definitely recommend ActionCOACH to any new business that I run across.  Plus, I will highly recommend Cortney as the person to work with.  Thank you again, and I will never forget how you helped me.

    Tuba Essentials – Pat Hultman

Our team

We are a group of business growth experts who help business owners from all industries and all sizes take their businesses from good to great

Jim Palzewicz

I became an "accidental entrepreneur" in 1983 when the computer company I was selling for went out of business...
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Rick Appleby

Rick joined Strategic Business Center in 2013 after enjoying a highly successful business career, including Senior Executive roles with Fortune 500 companies.
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Jill Allen

Jill Allen is an accomplished Business Development executive with progressive experience building teams and working with...
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Line of Choice

Welcome to our blog, Line of Choice. We strive to professionally and personally take ownership, accountability and responsibility in all that we do. In this blog, we’ll be writing about topics of interest to business owners and business leaders. You’ll read about anything from sales, marketing, financials, team building, mindset and more.

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