Have you ever known anyone or watched someone else’s career and thought, “It seems like they became a success overnight”? As a rule, overnight success is anything but overnight. It is really the result of years of hard work, risks taken, decisions made, sleepless nights and learning that a person undertakes to become successful.
As a business owner, how much time and energy are you spending on your own education and personal development? What skills are you working on developing in yourself, and in your people? What areas of your business need improvement?
I speak to a lot of business owners who say things like “I’m struggling with marketing”. If this is true for you, how many books have you read about marketing? Have you listened to any podcasts about marketing? What other business owners have you spoken with about how they market their businesses? Have you talked to people who market for a living? How much are you investing (time and $$) in educating yourself about the areas that you are struggling?
The next step is to put some of those ideas into practice. What is your plan to implement? What is the result you’re looking for from the idea? How are you going to measure your success? Who, besides you, can help you move those ideas forward?
Lastly, who do you need to hold you accountable when you find it hard to focus on your new learnings? Everyone needs someone who is not emotionally tied to the business to give clear and objective feedback about how you’re doing as you work on your personal development and education. Who is the person who will hold you accountable to get the results you say you want?
To become an “overnight success” it takes a true commitment to personal growth and learning. It also takes being open to the help of others. What is the one thing you need to do today to start your journey to “overnight success”?
What’s one thing you are going to do today to move your business forward?
By: Jackie Zach